Guinness Nigeria has expanded its product lineup. The company has officially unveiled the Guinness Foreign Extra Stout in a new 440ml can.
This latest innovation aims to deliver greater value to customers. Furthermore, it seeks to strengthen the brand’s leadership position within the stout category.
Responding to Consumer Demand
According to the company, the larger can offers an “extra dose” of richness. Fans of the stout can now enjoy more of the drink they love. The design specifically amplifies the signature experience of pouring and sharing.
The launch comes at a strategic time. Nigerian consumers are increasingly looking for products that offer more value. However, they do not want to compromise on quality.
Guinness Nigeria describes the new format as a direct response to these evolving expectations. They emphasized that this move underscores their commitment to meaningful innovation.
With the 440ml can, drinkers get enhanced volume and convenience. Yet, they still receive the unmistakable taste and craftsmanship associated with the brand.
“More to Enjoy”
Yinka Bakare, the Director of Marketing and Innovations at Guinness Nigeria, spoke on the launch. He explained that ongoing conversations with consumers guide the company’s innovations.
“The new 440ml can is a testament to this commitment,” Bakare said. “It gives our consumers more of the boldness, richness, and character they have come to expect from Guinness.”
He added that the goal is to provide stout lovers with more to share this season.
“We’re delighted to introduce a format that not only elevates the drinking experience but also reinforces why Guinness continues to be the stout of choice for millions,” he stated.
Availability
The new Guinness Foreign Extra Stout 440ml can is now available. Consumers can find it in stores and bars nationwide.
With this release, Guinness Nigeria says it continues its legacy. They remain focused on delivering outstanding quality and a more rewarding experience for customers.
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