On January 5, 2023, Sovereign Trust Insurance Plc hosted its annual open forum and thanksgiving breakfast retreat at its Lagos head office, where management assured policyholders of a mutually beneficial year ahead. Reported by Rosemary Iwunze, the event underscored the company’s dedication to enhancing customer satisfaction and strengthening its position in Nigeria’s insurance sector, a commitment that remains significant as of August 27, 2025.
A Promise of Enhanced Service
Managing Director and CEO Olaotan Soyinka set an optimistic tone, urging staff and senior management to intensify their efforts to keep customers satisfied. “We owe our customers the obligation to serve them more and more so that they can keep coming back as we are in business because of them,” he emphasized. This customer-centric approach reflects Sovereign Trust’s strategy to build loyalty and trust in 2023 and beyond.
Soyinka also encouraged personal development among employees, highlighting the importance of seizing every opportunity to grow. He expressed gratitude to policyholders, stating, “We are indeed appreciative and look forward to your continued patronage and support in 2023. Rest assured of our avowed commitment to providing top-notch professional risk advisory services at all given times you throw the opportunity our way.” His remarks promise a year of memorable, rewarding, and fruitful experiences for customers.
Commitment from the Marketing Division
Echoing Soyinka’s sentiments, Executive Director of the Marketing and Business Development Division, Ugochi Odemelam, reaffirmed the division’s resolve to prioritize customer delight. She assured the CEO that her team is totally committed to delivering professional and courteous service, aiming to position Sovereign Trust Insurance as the preferred choice among Nigeria’s insurance providers. This pledge aligns with the company’s broader goal of enhancing its market reputation through exceptional customer engagement.
The retreat served as a platform to align the workforce with these objectives, fostering a culture of excellence and responsiveness. The focus on professional risk advisory services suggests an intent to offer tailored solutions, catering to diverse customer needs in the evolving insurance landscape.
Looking Ahead
The assurances from Sovereign Trust’s leadership signal a proactive approach to 2023, emphasizing customer satisfaction and staff development as key pillars. As the company navigates the year’s challenges, its commitment to delivering high-quality service could strengthen its foothold in the competitive insurance market. Policyholders can anticipate a focus on innovative offerings and support, reinforcing the mutual benefits promised during the retreat.
This initiative, launched in early 2023, continues to resonate as a foundation for Sovereign Trust’s ongoing efforts to build trust and deliver value, a priority that remains relevant into late August 2025.
